Race Day Events specializes in running and multisport events. We provide equipment and services to many events from Madison to Chicago and throughout the Midwest.

Race Day Events is an event production and equipment rental company located in Fitchburg, Wisconsin. Our mission is to be one of the leading producers and providers of entertainment and recreation events. Each season, the Race Day Events team fully produces more than 30 of our own races and provides equipment and services for many more events nationwide.
Race Day Events works with all types of events from small, community 5k/10 run/walks, to large multi-day bike rides, triathlons, mud runs and full marathons.

At each event we produce, our goal is to put the participant first by creating accurate and well supported courses that are safe and fun. Our experienced staff strives to distinguish our events and host satisfying, innovative, recreational experiences.

A Word From Our Customers

"Race Day Events is one of the premier organizations in the Dane County area. I have worked with them a number of times as well as participated in events they produce and have never had a bad experience. They are extremely professional, deliver top notch service, very friendly, and always deliver. Everyone that I have spoken to has been very positive, responsive and helpful. I highly recommend their services to anyone who is looking to put on a race event or looking to participate in one of their races! I am looking forward to working with them more in the future!"

Alex Murray

Director of Special Events

Boys and Girls Club of Dane County

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